Information Management and Knowledge Management Essay

Information Management and Knowledge Management - Essay Example According to the discussion in order to evaluate the importance of information flow and knowledge management both the concepts should be properly understood and analysed. According to Duan, Nie and Coakes, knowledge management concept is a further modelling of the information management which focuses on developing the database system of a firm whereas information management processes are used to ensure that the right person is having the right information. On the other hand, BegonaLloria stated that use of knowledge and information management practices are used in a correlated manner. It has been observed in case of Danone who use their customised Networking Attitude for sharing of information among their employee base and also measure the accuracy of the information.  This paper declares that  in the 21st century, the operational process of Danone experienced many changes that were focused on enhancing diversity and also improve their knowledge management process. The introducti on of Riboud as the CEO of Danone was such a step which enabled the company to maintain communication with the local markets and gather relevant information regarding the market conditions. Riboud’s belief was that having a proper information network through the operational channels will help the organisation in designing an accurate business measures. The company introduced the Growth Program in the year 2003 which would allow them to align their knowledge management activities with the growth of the organisation.